imogen ruby - Sustainable, organic clothing, toys and reusable cloth nappies for babies and young children in Sussex and beyond!

Autumn Collection 2026

1 10
View all

Welcome to imogen ruby!

We are so pleased to see you here! We are a family run business, focused on bringing you high quality hand selected products for babies and children. We created imogen ruby with sustainability at its heart, from cloth nappies to clothing and toys. You will find collections of items from some of our and your favourite brands. We are also showcasing our handmade knitwear and crocheted ponchos.

Trending

1 5

  • Free Postage

    We offer free postage on all orders over £45 within the UK.

    Full Shipping Policy 

  • Simple Returns

    Return within 14 days for an exchange or a refund. All items must be unused.

    Full Return Policy 

  • Contact Us

    Contact us to share your thoughts and opinions. We'd love to hear from you!

    Contact Us 

New Arrivals

View all

Our Handknits

We are gradually compiling a selection of snuggly hand knitted products from newborn socks to jumpers, as well as some colourful crocheted ponchos - Imogen's Great Granny's speciality. 

We want to be as sustainable as possible as we believe that we need to look after the world around us. Due to this, you will currently only see a limited range of products in our hand made section.

We are currently researching and trialling a variety of different natural, sustainable and responsibly sourced yarns to ensure that you still receive a high quality, soft product but that we have minimal impact on the world.

View Collection

Popular Collections

All Things Reusable Nappy!

View all
  • What is a flat nappy?

    What is a flat nappy?

    What is a flat nappy?  These are budget friendly, quick drying squares of absorbency that can be folded and used under a waterproof nappy cover. There are a variety of...

    What is a flat nappy?

    What is a flat nappy?  These are budget friendly, quick drying squares of absorbency that can be folded and used under a waterproof nappy cover. There are a variety of...

  • What is a fitted nappy?

    What is a fitted nappy?

      What is a fitted nappy?  Fitted nappies are absorbent cloth nappies which offer the greatest absorbency and containment. These are ideal night nappies and are also an excellent option for...

    What is a fitted nappy?

      What is a fitted nappy?  Fitted nappies are absorbent cloth nappies which offer the greatest absorbency and containment. These are ideal night nappies and are also an excellent option for...

  • What is a pocket reusable cloth nappy?

    What is a pocket reusable cloth nappy?

    What is a pocket cloth nappy?  Pocket nappies are made up of a waterproof outer layer and a fleece inner layer. There is a pocket inbetween these layers that you...

    What is a pocket reusable cloth nappy?

    What is a pocket cloth nappy?  Pocket nappies are made up of a waterproof outer layer and a fleece inner layer. There is a pocket inbetween these layers that you...

  • What is an all in two reusable cloth nappy?

    What is an all in two reusable cloth nappy?

    What is an all in two reusable cloth nappy? All in two nappies generally are two pieces, an absorbent shell and a waterproof outer. These pieces tend to attach together...

    What is an all in two reusable cloth nappy?

    What is an all in two reusable cloth nappy? All in two nappies generally are two pieces, an absorbent shell and a waterproof outer. These pieces tend to attach together...

1 4
View all